Key Benefits
- Detailed documentation of business processes ensured a smooth VA onboarding experience.
- The personalized candidate introduction videos facilitated a more informed decision-making process.
- Nadine’s creativity and attention to detail have contributed significantly to content and marketing efforts.
- Rocky’s business is now better positioned for growth with consistent support from his VA.
Client Overview
Rocky Batani, the Founder & President of PrivateLenderLink.com, launched his platform over a decade ago. PrivateLenderLink.com connects borrowers with private mortgage lenders across the U.S. As a one-man operation, Rocky focused on driving traffic through marketing and SEO, while engaging directly with real estate investors and brokers to connect them with lenders.
Challenges
As the platform grew, Rocky was overwhelmed by the increasing amount of work required to maintain and scale the business. The idea of hiring help was intimidating due to concerns about cost, managing staff, and having no prior experience in hiring. Rocky faced significant hurdles in finding and managing the right talent to support his business growth.
Solution
During a real estate conference, Rocky was introduced to Sean from Scale Virtually. Intrigued by their approach to managing the candidate search and onboarding process, he decided to give it a try. Scale Virtually’s team worked closely with Rocky to thoroughly document his business processes. This ensured that any virtual assistant (VA) could seamlessly step into the role with minimal onboarding time.
The team introduced Rocky to a group of qualified candidates, each providing introduction videos to give Rocky deeper insights into their skills and personalities. Rocky ultimately selected Nadine, a VA with exceptional creativity and attention to detail, which were crucial for his content creation and marketing tasks.
Results
With his VA onboard, Rocky’s business transformed. She played a pivotal role in content creation, contact management, and marketing support. This relieved Rocky of many tasks he had previously struggled to manage. Although Nadine had not yet taken on customer service duties, Rocky expressed confidence in her abilities when the time comes.
The support provided by Scale Virtually not only alleviated Rocky’s workload but also eased his concerns about scaling. The detailed process documentation and seamless integration of Nadine into the team have been key to PrivateLenderLink’s ongoing success. As a result, Rocky has enthusiastically recommended Scale Virtually to others in the lending industry.
Nadine’s creativity and attention to detail have contributed significantly to content and marketing efforts. Rocky’s business is now better positioned for growth with consistent support from his VA.